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System Update: Order and Email Services Fully Restored – CLICK & COLLECT AVAILABLE.

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Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!

We are more than just a Sea Fishing shop!

We are a hub for like minded people to talk, exchange tips and experiences.

From our premium selection of fresh and frozen sea baits to our extensive range of high-quality terminal tackle and rigs, we’ve got everything you need to take your sea fishing to the next level!

Scott Richardson - Store Founder

The Phil Deitch Humber Open!

In Aid Of Phil And The Stroke Association.

1st Prize: £1,000 (Guaranteed)

BIGGEST FISH MATCH

Join us for this year’s Phil Deitch Humber Open Charity Match. 30th November 2025. 

 

Scott Richardson
Business Owner - Squids In! SEA BAITS
Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!

We're more than just a Sea Fishing shop!

We are a hub for like minded people to talk, exchange tips and experiences.

From our premium selection of fresh and frozen sea baits to our extensive range of high-quality terminal tackle and rigs, we’ve got everything you need to take your sea fishing to the next level!

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

All the bait, all the gear, all in one tidy spot.

Fresh, Frozen Baits & More!

Top-Performing Baits This Season

Best of the Bucket – Top Sea Baits

WINTER

IS

COMING

The tides are turning cold, and the Humber’s great cod will soon be on the prowl. As the days darken and the wind bites, now’s the time to sharpen your rigs, stock up on Squid and Lugworm, and brace yourself for the season of epic bites.

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

WINTER

IS

COMING

The tides are turning cold, and the Humber’s great cod will soon be on the prowl. As the days darken and the wind bites, now’s the time to sharpen your rigs, stock up on Squid and Lugworm, and brace yourself for the season of epic bites.

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

Back by popular demand

Pike Season Starts Here!

They’re back! Our pike baits are fully restocked — lamprey, roach, and more. If it gets the job done, it’s on our shelves

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

Summer Sea Fishing Starts Here!

Whether you’re a seasoned angler or just casting off for the first time, this is your season to reel in unforgettable moments. With the sun high, waters warm, and fish biting, it’s the perfect time to gear up and head out. From powerful sea bass to slab of a smooth hound, the coast is alive with opportunity.

Gear Up for Cold Weather Fishing Adventures

Autumn Must Have Essentials

Quality Pre-Made Rigs

We Supply Mikes Rigs!

 At Squids In! SEA BAITS, we’re proud to stock Mike’s hand-tied rigs—because when it comes to quality, reliability, and real angler experience, Mike’s work stands out. Every rig is tied by Mike himself, using the same methods and materials he trusts on his own rods. There are no shortcuts—just strong, dependable rigs built to handle serious fishing.

  • Tope Rig
    Mikes Rigs

    Tope Rig

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • Up and Over (Long)
    Mikes Rigs

    Up and Over (Long)

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • Up and Over (Short)
    Mikes Rigs

    Up and Over (Short)

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 3 Hook Clip Down
    Mikes Rigs

    3 Hook Clip Down

    £4.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Up 1 Down
    Mikes Rigs

    2 Up 1 Down

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Loop (Pennel)
    Mikes Rigs

    2 Hook Loop (Pennel)

    £3.70 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Loop (Singles)
    Mikes Rigs

    2 Hook Loop (Singles)

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Clip Down
    Mikes Rigs

    2 Hook Clip Down

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • Dongle Rig
    Mikes Rigs

    Dongle Rig

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • Pully Pennel
    Mikes Rigs

    Pully Pennel

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 3 Hook Flapper
    Mikes Rigs

    3 Hook Flapper

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Flapper
    Mikes Rigs

    2 Hook Flapper

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 1 Up 1 Down
    Mikes Rigs

    1 Up 1 Down

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
Quality Pre-Made Rigs

We Supply Mikes Rigs!

At Squids In! SEA BAITS, we’re proud to stock Mike’s hand-tied rigs—because when it comes to quality, reliability, and real angler experience, Mike's work stands out. Every rig is tied by Mike himself, using the same methods and materials he trusts on his own rods. There are no shortcuts—just strong, dependable rigs built to handle serious fishing.

read our latest news

News That’s Making a Splash!

Philip Deitch - Local Legend
Marks, Rigs, Baits, Commonly Caught.

Checkout Our Guide To Fishing The River Humber.

Discover the Humber’s most popular sea-fishing hotspots! Whether you’re chasing Flounder and Cod on the mudflats or targeting bass along sandy beaches. Our comprehensive River Humber sea fishing guide is tailored to every venue and includes the peak seasons, recommended baits & rigs along with detailed maps and directions.

Know your catch: Don’t forget to visit our River Humber fish species page for in-depth profiles —complete with ID’s size & bag limitations along with UK shore caught records. 

Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!
Philip Deitch - Local Legend
Marks, Rigs, Baits, Commonly Caught.

Checkout Our Guide To Fishing The River Humber.

Discover the Humber’s most popular sea-fishing hotspots! Whether you’re chasing Flounder and Cod on the mudflats or targeting bass along sandy beaches. Our comprehensive River Humber sea fishing guide is tailored to every venue and includes the peak seasons, recommended baits & rigs along with detailed maps and directions.

Know your catch: Don’t forget to visit our River Humber fish species page for in-depth profiles —complete with ID’s size & bag limitations along with UK shore caught records. 

Squids In! SEA BAITS - Every Trip, Every plaice, Every time!
our partners

Some Of Our Premium Brands

Sea fishing wouldn’t be the same without the colorful cast of tackle brands we’ve all come to know and argue about over bait buckets. Together, they make up the wonderfully weird world of sea fishing – part sport, part obsession, all tackle.

Hook up with us for tips, tricks, and tackle talk!

Join Us On Facebook!

Connect with fellow anglers, get the latest updates, tips, and exclusive offers. Join our Facebook community today

1 week ago

Squids In Sea Baits
☃️❄️❄️❄️Fresh Bait Alert❄️❄️❄️☃️So now winter has suddenly appeared we have you sorted for getting out and amongst the fish! There are a few cod coming out despite the recent rain and the whiting and haddock are still there to keep you busy while waiting for that big cod bite!Here at Squids In HQ we have been busy working with our supply chain to ensure the best and freshest baits for you this week/weekend and we are pleased to report we are ready to take your bait orders now. See list below👇 ➡️Live Yellows (In water) - Available now➡️Fresh Wraps - Available now➡️Fresh Blowlug - Available tomorrow pm➡️Ragworm - Available nowWe also have our great range of frozen baits and tackle. We are always well stocked with the following suppliers:➡️Gemini➡️Sakuma➡️Kamasan➡️Tronix Pro➡️ASSO➡️Breakaway➡️Varivas➡️Mikes Rigs➡️Arno HooksYou can contact us by:📧 sales@squidsinseabaits.com📞 07368873039 - Shop📍 Tudor Lodge, Ferry Road, Goxhill, DN197LA🌍 www.squidsinseabaits.comWe are open 09:00-21:00 Monday to Friday and 08:30-21:00 on a Saturday. Please share this post as it really does make a difference! Thanks. The Team at Squids In! ... See MoreSee Less
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2 weeks ago

Squids In Sea Baits
Over the past two weeks, we’ve been working through a series of technical issues that affected both order processing and our email communications. We’re pleased to confirm that everything is now fully resolved and operating exactly as it should.We appreciate everyone’s patience during this time. With these problems behind us, we’re excited to move forward and focus on growing and improving our mail-order service. Stay tuned—there’s much more to comesquidsinseabaits.com/ ... See MoreSee Less
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