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Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!

We are more than just a Sea Fishing shop!

We are a hub for like minded people to talk, exchange tips and experiences.

From our premium selection of fresh and frozen sea baits to our extensive range of high-quality terminal tackle and rigs, we’ve got everything you need to take your sea fishing to the next level!

Scott Richardson - Store Founder

The Phil Deitch Humber Open!

In Aid Of Phil And The Stroke Association.

BIGGEST FISH MATCH

1st Prize: £1,000 (guaranteed)

Join us for this year’s Phil Deitch Humber Open Charity Match. 30th November 2025. 

 

Scott Richardson
Business Owner - Squids In! SEA BAITS
Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!

We're more than just a Sea Fishing shop!

We are a hub for like minded people to talk, exchange tips and experiences.

From our premium selection of fresh and frozen sea baits to our extensive range of high-quality terminal tackle and rigs, we’ve got everything you need to take your sea fishing to the next level!

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

All the bait, all the gear, all in one tidy spot.

Fresh, Frozen Baits & More!

Top-Performing Baits This Season

Best of the Bucket – Top Sea Baits

WINTER

IS

COMING

The tides are turning cold, and the Humber’s great cod will soon be on the prowl. As the days darken and the wind bites, now’s the time to sharpen your rigs, stock up on Squid and Lugworm, and brace yourself for the season of epic bites.

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

WINTER

IS

COMING

The tides are turning cold, and the Humber’s great cod will soon be on the prowl. As the days darken and the wind bites, now’s the time to sharpen your rigs, stock up on Squid and Lugworm, and brace yourself for the season of epic bites.

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

Back by popular demand

Pike Season Starts Here!

They’re back! Our pike baits are fully restocked — lamprey, roach, and more. If it gets the job done, it’s on our shelves

Give us a call or drop us an email to check what’s in stock and arrange a collection. 

Summer Sea Fishing Starts Here!

Whether you’re a seasoned angler or just casting off for the first time, this is your season to reel in unforgettable moments. With the sun high, waters warm, and fish biting, it’s the perfect time to gear up and head out. From powerful sea bass to slab of a smooth hound, the coast is alive with opportunity.

Gear Up for Cold Weather Fishing Adventures

Autumn Must Have Essentials

Quality Pre-Made Rigs

We Supply Mikes Rigs!

 At Squids In! SEA BAITS, we’re proud to stock Mike’s hand-tied rigs—because when it comes to quality, reliability, and real angler experience, Mike’s work stands out. Every rig is tied by Mike himself, using the same methods and materials he trusts on his own rods. There are no shortcuts—just strong, dependable rigs built to handle serious fishing.

  • Tope Rig
    Mikes Rigs

    Tope Rig

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • Up and Over (Long)
    Mikes Rigs

    Up and Over (Long)

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • Up and Over (Short)
    Mikes Rigs

    Up and Over (Short)

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 3 Hook Clip Down
    Mikes Rigs

    3 Hook Clip Down

    £4.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Up 1 Down
    Mikes Rigs

    2 Up 1 Down

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Loop (Pennel)
    Mikes Rigs

    2 Hook Loop (Pennel)

    £3.70 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Loop (Singles)
    Mikes Rigs

    2 Hook Loop (Singles)

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Clip Down
    Mikes Rigs

    2 Hook Clip Down

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • Dongle Rig
    Mikes Rigs

    Dongle Rig

    £3.50 Buy now This product has multiple variants. The options may be chosen on the product page
  • Pully Pennel
    Mikes Rigs

    Pully Pennel

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 3 Hook Flapper
    Mikes Rigs

    3 Hook Flapper

    £4.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 2 Hook Flapper
    Mikes Rigs

    2 Hook Flapper

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
  • 1 Up 1 Down
    Mikes Rigs

    1 Up 1 Down

    £3.00 Buy now This product has multiple variants. The options may be chosen on the product page
Quality Pre-Made Rigs

We Supply Mikes Rigs!

At Squids In! SEA BAITS, we’re proud to stock Mike’s hand-tied rigs—because when it comes to quality, reliability, and real angler experience, Mike's work stands out. Every rig is tied by Mike himself, using the same methods and materials he trusts on his own rods. There are no shortcuts—just strong, dependable rigs built to handle serious fishing.

read our latest news

News That’s Making a Splash!

Philip Deitch - Local Legend
Marks, Rigs, Baits, Commonly Caught.

Checkout Our Guide To Fishing The River Humber.

Discover the Humber’s most popular sea-fishing hotspots! Whether you’re chasing Flounder and Cod on the mudflats or targeting bass along sandy beaches. Our comprehensive River Humber sea fishing guide is tailored to every venue and includes the peak seasons, recommended baits & rigs along with detailed maps and directions.

Know your catch: Don’t forget to visit our River Humber fish species page for in-depth profiles —complete with ID’s size & bag limitations along with UK shore caught records. 

Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!
Philip Deitch - Local Legend
Marks, Rigs, Baits, Commonly Caught.

Checkout Our Guide To Fishing The River Humber.

Discover the Humber’s most popular sea-fishing hotspots! Whether you’re chasing Flounder and Cod on the mudflats or targeting bass along sandy beaches. Our comprehensive River Humber sea fishing guide is tailored to every venue and includes the peak seasons, recommended baits & rigs along with detailed maps and directions.

Know your catch: Don’t forget to visit our River Humber fish species page for in-depth profiles —complete with ID’s size & bag limitations along with UK shore caught records. 

Squids In! SEA BAITS - Every Trip, Every plaice, Every time!
our partners

Some Of Our Premium Brands

Sea fishing wouldn’t be the same without the colorful cast of tackle brands we’ve all come to know and argue about over bait buckets. Together, they make up the wonderfully weird world of sea fishing – part sport, part obsession, all tackle.

Hook up with us for tips, tricks, and tackle talk!

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Connect with fellow anglers, get the latest updates, tips, and exclusive offers. Join our Facebook community today

5 days ago

Squids In Sea Baits
📣📣📣Another Satisfied Customer📣📣📣It’s great when someone comes in with a list of items and walks out with exactly what they want. We were able to sort this chap, his son and his mate with a brand new Tronix Pro GT-X rod and a Guerilla reel as well as loads of other bits as well. They also entered The Phil Deitch Humber Open - Charity Match which is great! ... See MoreSee Less
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5 days ago

Squids In Sea Baits
🪱🪱🪱FRESH BAIT ALERT🪱🪱🪱We are taking orders for this weeks fresh bait!We will have the following arriving this week so get in touch now to reserve yours:✳️YELLOW TAILS - Thursday am✳️LUG WORM WORM - Thursday pm✳️RAG WORM - Thursday pmTo secure yours contact us on the below methods:You can contact us by:📧 sales@squidsinseabaits.com📞 07854827729 - Scott📞 07368873039 - Shop📍 Tudor Lodge, Ferry Road, Goxhill, DN197LA🌍 www.squidsinseabaits.comWe are open 09:00-21:00 Monday to Friday and 08:30-21:00 on a Saturday. Don’t forget about our great range of tackle and frozen baits, we are growing our stock all the time and expecting more deliveries later this week!Thanks. Scott ... See MoreSee Less
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