PREMIUM FRESH & FROZEN
SEA FISHING BAITS
Quality Bait & Tackle. Nationwide Delivery.
From Frozen Squid, Bluey and Mackerel to Freshly dug Lugworm, Ragworm and Yellow Tails.
– Everything you need for your next sea fishing trip.
FREE UK DELIVERY
On Mainland UK* for orders over £100 (excluding scottish highlands)
SAME DAY DISPATCH
Order before 12PM (Monday–Thursday) for same-day dispatch!
BLAST FROZEN AT -31°C
Rapid freezing helps preserve quality from the moment products are frozen.
PREMIUM QUALITY
All our fresh baits are dug & collected to order
PREMIUM FRESH & FROZEN
SEA FISHING BAITS
Quality Bait & Tackle. Nationwide Delivery.
From Frozen Squid, Bluey and Mackerel to Freshly dug Lugworm, Ragworm and Yellow Tails.
– Everything you need for your next sea fishing trip.
Everything you need in one tidy spot
SHOP BY CATEGORY
Top Performing Baits This Season
OUR BEST SELLERS
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From £6.00Rated 5.00 out of 5This product has multiple variants. The options may be chosen on the product page
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From £7.50 This product has multiple variants. The options may be chosen on the product page
British Mussel
THE SECRET WEAPON FOR BIG COD.
A proven favourite for Winter Cod fishing
Often overlooked but seriously effective, British mussel is a fantastic natural bait for targeting cod and other sea fish. Left unwashed to preserve its natural juices and scent, it releases a powerful attraction into the water, making it a hidden gem that deserves a place in every sea angler’s bait box.
Top Performing Baits This Season
OUR BEST SELLERS
-
From £6.00This product has multiple variants. The options may be chosen on the product page
-
From £7.50This product has multiple variants. The options may be chosen on the product page
British Mussel
THE SECRET WEAPON FOR BIG COD.
A proven favourite for Winter Cod fishing
Often overlooked but seriously effective, British mussel is a fantastic natural bait for targeting cod and other sea fish. Left unwashed to preserve its natural juices and scent, it releases a powerful attraction into the water, making it a hidden gem that deserves a place in every sea angler’s bait box.
bait BY SPECIES
Finding the right bait for your target species can make all the difference to your next fishing session.
Explore our bait by species guides below to discover which baits work best for each fish. Whether you're fishing from the beach, pier, rocks or boat, find the bait you need and order online with reliable UK delivery, ready for your next trip.
STAY WARM. FISH LONGER.
GEAR UP THIS WINTER
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From £100.00This product has multiple variants. The options may be chosen on the product page
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From £80.00This product has multiple variants. The options may be chosen on the product page
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From £140.00This product has multiple variants. The options may be chosen on the product page
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From £40.00This product has multiple variants. The options may be chosen on the product page
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From £145.00This product has multiple variants. The options may be chosen on the product page
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From £100.00This product has multiple variants. The options may be chosen on the product page
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From £80.00This product has multiple variants. The options may be chosen on the product page
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From £140.00This product has multiple variants. The options may be chosen on the product page
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From £40.00This product has multiple variants. The options may be chosen on the product page
POPULAR CATEGORIES
Local catch reports & insider insights
MAKING A SPLASH
Stay up to date with everything happening in the world of sea fishing! From the latest local catch reports and sea fishing match results to exciting new tackle, bait products, and fishing news, we’ve got it covered. Whether you’re looking to see what’s being caught, discover the latest gear, or find out what’s happening along the coast, you’ll find it all right here.
Humber Fishing Report – The Whiting Are Arriving, and the Cod Won’t Be Far Behind!
Local Marks & Commonly Caught Species
Your Ultimate Guide to
Fishing the
River Humber
Discover the Humber’s most popular sea-fishing hotspots! Whether you’re chasing Flounder and Cod on the mudflats or targeting bass along sandy beaches. Our comprehensive River Humber sea fishing guide is tailored to every venue and includes the peak seasons, recommended baits & rigs along with detailed maps and directions.
Popular Hotspots
Discover fishing marks around the Humber, with useful location information and directions.
Peak Seasons
Find out which species are around throughout the year and the best times to target them.
Baits & Rigs
Get practical bait and rig suggestions for different species, venues and conditions.
Fish Species
Commonly caught species, with information on typical sizes and catch restrictions.
Scott Richardson
Business Owner - Squids In! SEA BAITS
Squids In! SEA BAITS - Every Trip, Every plaice, Every tide!
We are more than just a Sea Fishing shop!
From our premium selection of fresh and frozen sea baits to our extensive range of high-quality terminal tackle and rigs, we’ve got everything you need to take your sea fishing to the next level!
Give us a call or drop us an email to check what’s in stock and arrange a collection.

COD
BASS
SMOOTHHOUND
RAYS
HADDOCK
FLOUNDER